Your Fitness Journey Starts Now: AEFM Joins Forces with Celsius for the Hottest Athletic Campaign

As Australia’s premier fitness modelling agency, AEFM International is thrilled to announce our latest campaign with Celsius Fitness Equipment for their newest photoshoot and video campaign in Melbourne. This enduring partnership, now approaching its two-year anniversary, has consistently highlighted the versatility and strength of Celsius’ fitness products through the diverse range of our male and female models.

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About This


For this campaign, we teamed up with a renowned commercial photographer from Sydney to capture premium visuals that truly showcase the quality and appeal of Celsius’ offerings. These high-quality images and videos will be utilised by Rebel Sport in various marketing materials, including magazine features, light boxes, product packaging, and other in-house sales collateral. This ensures that Celsius products are presented in the best possible light, enticing fitness enthusiasts everywhere.


Celsius Fitness Equipment, available exclusively at Rebel Sport, offers a comprehensive selection of top-tier exercise gear designed to enhance home workout experiences. Their product range includes durable and high-performing treadmills, exercise bikes, weight benches, dumbbells, kettlebells, and more. Known for their reliability and effectiveness, Celsius products cater to all fitness levels, supporting cardio, strength training, and overall fitness goals. Whether you’re a seasoned athlete or just starting your fitness journey, Celsius ensures a rewarding and effective workout every time.

Our recent Sydney shoot is a testament to the seamless collaboration between Celsius and AEFM International. By showcasing the dynamic energy and professionalism of our models, we highlight the practical benefits and superior craftsmanship of Celsius equipment. This campaign underscores our commitment to excellence and innovation, setting new standards in fitness marketing.

We eagerly anticipate continuing our successful partnership with Celsius and contributing to more groundbreaking fitness projects in the future. Our dedication to excellence drives us to push boundaries and explore new creative avenues, ensuring that every campaign not only promotes fitness products but also inspires individuals to embrace a healthier lifestyle.

Talent Selection

At AEFM International, we take immense pride in helping brands like Celsius create impactful and visually engaging campaigns. Our mission is to provide top-notch modelling talent and creative collaboration that brings fitness products to life. Our models not only embody the spirit of fitness but also demonstrate the practical benefits and high performance of the products they represent.

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Rachel C

  • Sydney
  • Female


Athletics, Crossfit, Gymnasium +7

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Its a Wrap

If you’re a sporting brand looking to elevate your marketing campaigns, look no further than AEFM International. Our proven track record with top brands like Celsius demonstrates our ability to deliver exceptional results. Let us help you create visually stunning, impactful campaigns that resonate with your audience and drive your brand forward.

In conclusion, AEFM International’s partnership with Celsius Fitness Equipment continues to set new benchmarks in the industry. Through our combined efforts, we are redefining fitness marketing, delivering content that is both visually stunning and deeply resonant with consumers. As we move forward, we remain dedicated to excellence, innovation, and the ongoing celebration of fitness and wellbeing. Let’s work together to inspire and motivate fitness enthusiasts worldwide.

The talent we hired exceeded all expectations. We plan to rebook them for our next campaign due to their exceptional work. Highly recommended