Sponsor an AEFM Talent — Put Your Brand in the Right Hands

AEFM International's Talent Sponsorship Programme gives brands of all sizes the opportunity to partner directly with Australia's leading fitness and lifestyle talent. No cash fees — simply supply your product and let our talent do what they do best: inspire, influence, and engage.

Apply to Sponsor Talent

How the AEFM Sponsorship Programme Works

Our product sponsorship model is simple. Brands supply product not cash. In return, AEFM talent authentically showcases, wears, uses, and promotes your brand across social media, content creation, events, and activations. It's real influence from real athletes, and it starts at just $500 in product value.

Whether you're a local Australian startup or an established international brand, our tiered programme gives you a clear, structured pathway to get your products in front of highly engaged fitness audiences nationally and globally.

Our Offering

Choose Your Sponsorship Tier

Bronze

Entry-Level Brand Exposure

Sponsor Provides

  • Product to the value of up to $500 (supplied directly to talent)

Talent Delivers

  • 2 × dedicated social media posts (Instagram and/or TikTok)
  • Product tagged and branded in all posts
  • 1 × story/reel feature
  • AEFM website listing as a Bronze sponsor

Ideal For

Supplement brands, accessories, apparel startups, health & wellness products

Silver

Enhanced Brand Reach

Sponsor Provides

  • Product to the value of up to $1,500 (supplied directly to talent)

Talent Delivers

  • 4 × dedicated social media posts across platforms
  • 1 × professional photo content set featuring the product (for brand use)
  • 2 × story/reel features
  • Product featured in talent's bio link for the duration of the sponsorship
  • AEFM website listing as a Silver sponsor
  • Brand mention in AEFM social channels

Ideal For

Activewear brands, fitness equipment, health tech, nutrition companies

Gold

Premium Brand Partnership

Sponsor Provides

  • Product to the value of up to $2,500 (supplied directly to talent)

Talent Delivers

  • 8 × dedicated social media posts across platforms
  • Full professional photo and video content shoot featuring the product (usage rights included)
  • Ongoing stories and reels throughout the sponsorship period
  • Event appearance and/or brand activation (1 × agreed appearance)
  • Dedicated feature on the AEFM website sponsor page
  • Co-branded AEFM social media promotion
  • Brand ambassador relationship for agreed sponsorship term

Ideal For

Established fitness brands, sporting goods, health & lifestyle companies, international brands entering the Australian market

Why Partner With AEFM Talent?

Tell Us About Your Event

Submit your brief via our simple casting request form. Let us know your event type, location, dates, numbers required, and any specific talent requirements.

We Source the Right Talent

Our team personally reviews your brief and hand-picks the most suitable candidates from our active books and extended database. You'll receive a curated shortlist within 24–48 hours.

Confirm and Go

Review your shortlist, make your selection, and leave the rest to us. We handle all talent coordination, agreements, and on-the-day logistics so you can focus on your event.

Who Is This Programme For?

The AEFM Talent Sponsorship Programme is open to any brand or business — Australian or international — that offers products aligned with the fitness, health, lifestyle, or wellness space. This includes but is not limited to:

  • Activewear & Apparel
  • Sports Nutrition & Supplements
  • Health & Wellness Products
  • Fitness Equipment & Accessories
  • Health Tech & Wearables
  • Sports Recovery & Physiotherapy
  • Organic & Natural Foods
  • Sporting Goods
  • Personal Care & Grooming
  • Lifestyle & Travel Brands

Ready to Apply?
Let's Talk

Complete the form below to register your interest in the AEFM Talent Sponsorship Programme. Our team will review your application and come back to you within 48 hours to discuss the best talent match and tier for your brand.

Briefly tell us what category your products falls into

Please give us a brief overview of your product and brand.

The Talent Your Brand Could Be Working With

Francine
Brisbane
Ellie H
Brisbane
Skylah
Melbourne
Becky
Melbourne

Your Product. Our Talent. Powerful Results.

Join a growing list of brands that have chosen AEFM International to put their products in front of Australia's most active, influential, and engaged fitness audiences. Sponsorship starts from just $500 in product.

Contact Our Team